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How Erica Tricked a GPT into Writing Her Blogs (and Lived to Tell the Tale)

Cynerge Consulting| image: erica-desk

Authors:
Erica Carrasco, Product Designer / Sr. Technical Writer 
—and AI 

It started, as all good stories do, with a sigh. Erica, who had been heroically managing the Cynerge website’s blog content, stared at her blinking cursor like it had personally offended her. Writing was fine. Fun, even. But doing it on demand? With deadlines? And SEO? That’s a whole different beast. Especially when you’re not just writing but also designing user experiences, crafting marketing campaigns, and managing the full spectrum of creative work. The blinking cursor represented one priority among many exciting projects.

So she did what any modern, overwhelmed human would do: she enlisted a GPT.

Not just any GPT. A custom GPT. One she could train to understand Cynerge’s voice: technical but human, informative but not boring, clever but not smug. Think: tech-savvy person who also makes excellent guacamole at parties. She wanted that energy in the blog posts.

Erica sat down and crafted prompts like a wizard scripting a spell. “Use humor,” she typed. “Be conversational, but not chatty. Explain like I’m smart, but not in the weeds. And for the love of content strategy, no em dashes.” (We’re still unpacking that one in therapy.)

Then came the tests. Blog post after blog post, Erica tweaked tone, pruned over-explaining, and slapped the AI’s metaphorical wrist every time it got too wordy. Slowly, it learned. It adapted. It even started making decent jokes. The kind that make you snort quietly at your desk and feel slightly more prepared to face your inbox.

Today, Erica’s custom GPT drafts blogs that sound like they were written by a thoughtful human who actually enjoys writing about technology. It’s not replacing her. It’s her sidekick. Her digital intern with a flair for phrasing and no need for coffee breaks. The kind of sidekick every multi-hyphenate creative desperately needs: one that handles the heavy lifting on drafts while she focuses on UX flows, marketing campaigns, and all the other hats she wears daily.

The result? Cynerge now has a blog that doesn’t just check the “content” box. It speaks. It shares. It invites people in. And Erica? She finally has time to do the work around the words: the UX research, the marketing strategy, the design thinking, and maybe even breathe between blog posts. As a matter of fact, the image above was created by OpenAI ChatGPT using the following prompt:

Illustrate Erica, a light-skinned Hispanic woman with long dark brown hair and brown eyes, in her home office with light gray walls, gray wood flooring, and dark brown executive furniture. She’s sitting at her desk facing a large bay window, but she’s turned toward the viewer holding a bowl of guacamole with a friendly, conversational expression. Maybe show her laptop open on the desk and her team on the screen in a Teams meeting, representing her ability to connect and engage even while working from home. The scene should capture her as the approachable tech expert who brings that same warm, social energy to her digital work.

Moral of the story: if you can’t clone yourself, build a GPT that writes like you. Just don’t forget to name it something cool. (Ours is still unnamed. Erica’s open to suggestions.)

If your organization is staring down a mountain of blog content, or if the idea of customizing your own AI writing assistant sounds like the best kind of magic trick, Erica can help. Whether it’s writing for your brand or setting up a GPT that speaks in your voice, she’s your go-to. Drop us a line and let’s turn your blinking cursor into a published post.

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